Kowloon Tong Festival Walk | NAMAGAKI FESTIVAL @ Festival Walk

Description

This Halloween, Japan's super-popular baby oyster, Tsuburana Hitomino™ NAMAGAKI, is making a strong debut in Hong Kong! As one of the most popular prizes in Japan, the baby oyster has captured the hearts of fans of all ages in Japan and Hong Kong with its beady eyes and chubby, adorable design, commonly found in game centers and claw machine stores. Riding on this wave of popularity, Festival Walk will be presenting Hong Kong's first-ever official 'NAMAGAKI FESTIVAL' exhibition from 24 October to 13 November 2025. The theme of this exhibition is 'Oyster Baby Japanese Restaurant', bringing a dreamy oyster wonderland to life. Adorable baby oysters and colorful candies will spill out from a 4.2-meter-tall giant oyster can, offering fans an unprecedented 'super-cute check-in experience'!

The pop-up store at the event will offer over 100 Japanese and event-exclusive products, with many items on sale for the first time, igniting a shopping frenzy! During the event, 'Festival Walk Gift Cards' exclusive privileges and exclusive Trick or Treat merchant offers will be launched, bringing unexpected Halloween surprises to everyone.

4.2-meter Giant Oyster Can Check-in Spot: Enter the 'Oyster Baby Japanese Restaurant'    Cleverly Hidden Halloween Elements

The super-popular character from Japan, Oyster Baby (Tsuburana Hitomino™ NAMAGAKI), has quickly risen to fame with its innocent expressions and healing, adorable design. It has not only created a frenzy on social media but has also become the new favorite in the 'claw machine' world! This 'NAMAGAKI FESTIVAL' official exhibition mainly uses candy colors, perfectly showcasing the cute charm of the Oyster Baby. In addition, the 'Oyster Baby Japanese Restaurant' on the side leads everyone into a colorful dream world. The most eye-catching part of the exhibition is undoubtedly the 4.2-meter-tall giant oyster can installation, with cute Oyster Babies and colorful candies spilling out, creating a shocking 'super-cute check-in experience'!

In addition, Oyster Baby dolls of various sizes are placed throughout the Japanese restaurant, with an overwhelming cuteness factor. The Halloween packaging on the can, Halloween candies, and the pink mini pumpkins in the Japanese restaurant are cleverly hidden in the cute Oyster Baby world, adding a touch of playful Halloween atmosphere and subtly reminding everyone that the festival is approaching.

The 4.2-meter-tall giant oyster can installation, with Oyster Baby dolls and cute candy designs of various sizes spilling out, makes one feel like they've jumped into a sweet fantasy, so cute it's scream-worthy!
  
The candy-colored 'Oyster Baby Japanese Restaurant' has adorable Oyster Baby dolls in every corner, and the cute pink mini pumpkins add to the Halloween atmosphere.

NAMAGAKI FESTIVAL Themed Pop-up Store: Over 100 Limited-edition Items on Sale First

The 'NAMAGAKI FESTIVAL' pop-up store at the venue has carefully selected over 100 Oyster Baby products directly from Japan and event-exclusive items, with as many as 80 new items on sale for the first time, including stationery, accessories, household items, and trendy gifts to satisfy fans' collecting desires! The pop-up store also features Oyster Baby claw machines and collectible card gashapon machines, which fans won't want to miss. 

Surprising Privileges for 'Festival Walk Gift Cards'  Enjoy Halloween Trick or Treat Merchant Offers

During the event, which coincides with Halloween and the Double Eleven Shopping Festival, My FESTIVAL members who purchase HK$1,000 worth of 'Festival Walk Gift Cards' will receive a limited-edition Oyster Baby candy can-shaped handbag along with a random Oyster Baby birthstone series pendant (12 designs in total). Each birthstone represents the lucky stone of the corresponding month! The 'Festival Walk Gift Card*' can be used at more than 160 merchants in the mall, including TaSTe, Maxim's Group, Fortress, UNIQLO, Watsons, and MUJI, to name a few.

At the same time, presenting the Oyster Baby candy can-shaped handbag also allows you to participate in the 'Trick or Treat' activity at designated merchants, where you can get festival-exclusive candies and exclusive merchant offers*, enjoying both shopping and festival surprises at once!